Twenty Tips for Navigating Change – Part II of II


We’re continuing this week to discuss organizational change. In the previous blog, we discussed documenting and developing a strategy for change. Today we discuss tips for communicating that change.


7. Identify the best way to communicate the change (in a group, individual meeting, company email, or combination of the above)

8. Identify the best person to communicate the change – ideally someone who has the trust of the group.

9. Allow a sufficient amount of time for discussion of the change – don’t cut people off.


10. Get feedback about the change. Write it down in front of group/individual and note importance and that concerns will be discussed – measure if this has become a “HOT Topic” – if so communicate that their voice will be heard and they will get feedback on their comments

11. Allow open communication to continue as individuals think of other concerns – encourage emails, phone calls or meetings to discuss further. Develop process for anonymous comments to be communicated.

12. Collect all feedback and review – identify valid concerns and develop strategies to address.

13. Consider if additional meetings should be held to communicate reactions to change and any changes that will be made in response to concerns expressed.

14. Prepare a communication process as Execution of the Strategy begins which includes: start date, schedule of events and end date.


15. Measure and benchmark progress and change occurs.

16. Develop procedure to get feedback from effected groups on:

  • How the change is going?
  • How they perceive the change is achieving results?
  • How are they feeling – is it better or worse than expected?
  • Do they have any suggestions as the process evolves?


17. Communicate status of changes – continue to solicit feedback in a methodical manner and respond in a regular way such as weekly email as the strategy is implemented

18. When project is complete, communicate how results will be measured and communicated to team/individual.


19. Reward/congratulate team on successful implementation


20. Continue to communicate in timely manner, success of strategy, failures of strategy, learning of team, and appreciation for everyone’s involvement.

Communicate, communicate, communicate – It is the key to successfully implementing change.

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